What Innovators Can Learn From The Spectacular Rise And Crash Of CEO Elizabeth Holmes, and the Blood-Testing Startup, Theranos

Last week in a Silicon Valley courtroom, Theranos founder and CEO Elizabeth Holmes was convicted on four counts of fraud in connection with the failed blood-testing company she founded in 2003. The Stanford dropout will soon be sentenced to up to 20 years in prison. She joins a long list of convicted fakers that includes Bernie Madoff, Jeff Skilling, John DeLorean, and many others.

For most observers, the question now is how Holmes got so far, so fast. But for innovators everywhere, I want to focus on a different question: what can we learn from this case study of innovation gone bad?

As an innovation author and trainer to corporate America, I see this as a tragedy for future startups, and the field of innovation.

From the beginning, I followed the amazing rise and spectacular fall of Theranos. At its zenith, the firm soared to a $9 billion

Keep reading this article on Forbes Small Business.

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