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Beware The Plunge: A Four-Step ‘WHOP’ Strategy To Avoid A Slippery Slope Mindset

Amiee Ball is the Founder & CEO of JAB Consulting Group, a company guiding organizations to build successful businesses in a digital world.

One of the characteristics of being human is our large complex brain. I’d allege we are also characterized by our immense scope of unbridled emotions.

Fear, hate, joy, love, pleasure, pain and shame are all subjective based on an individual’s experience, knowledge and perception of such emotions. It takes us beyond the scope of descriptive Homo sapien traits and instead instills our humanity.

But perception, fear and emotion can cause a massive avalanche when it comes to assuming responsibility and decision-making in business. And, because this slide can become so treacherous, there’s actually a name for it: the slippery slope.

• “I’m miserable and devalued in my current career; however, if I start the business of my dreams, I’ll be

Keep reading this article on Forbes Small Business.

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