You are currently viewing Three Questions To Ask Yourself Before Implementing New Real Estate Technology

Founder and CEO of Rentec Direct, property management software for real estate professionals.

Traditionally, real estate has been a slower adopter of technology than other industries, but that is quickly changing. “Proptech” is now a thing, as those in the real estate space embrace technology to create efficiencies in everything from the home sales process to property management tasks. (Full disclosure: My company offers property management software solutions, as do many others.) The bottom line: Technology, especially automation, can help cut costs, streamline workflows and free people up to use their skills for more than mind-numbing manual tasks.

Many businesses—in the real estate industry and beyond—have been hesitant to adopt new technology due to a number of factors: economic uncertainty, possible downtime while onboarding, leadership that is resistant to change and, especially in the last couple of years, a generalized feeling of already being overwhelmed. But the

Keep reading this article on Forbes Small Business.

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