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Laura emailed me with a great question. She is a member of my newsletter community and wanted to know I find time to give so many ideas away in my newsletter, blog and on my Twitter or X account. My reply contains a really useful idea, so I decided to share it with you.

It starts with understanding that sharing useful ideas is a very different type of sharing.

If you own 3 bars of gold and you give 1 of them away, you are left with 2 bars of gold. Give all 3 bars away and you’re left with nothing. However, if you give someone a useful idea, you still have just as many ideas as you had before. Plus, you have just enriched the other person. That person could tell others how your idea helped them. So you may also have made a new business

Keep reading this article on Jim's Marketing Blog.

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