Today, I’m going to show you how to grow your business, build your reputation, keep your customers or clients happy and generate extremely valuable referrals.

Better still, all it takes is one adjustment to the way most small businesses operate.

When I share this idea with business owners, I use the following example. Think about some of the most powerful commercial logos. Apple, Chanel, McDonald’s, Adidas, IBM, Google and Target, etc. All of these designs look simplistic. A child could reproduce any of them in a few seconds.

Now, imagine for a moment what happens when a business owner hires a great designer to create their logo. The designer then gets back to the client with exactly what the client needs… a powerful, extremely effective, yet brilliantly-simple design. Like one of the world-class examples I just mentioned.

Because the client is not a design professional, they want MORE

Keep reading this article on Jim's Marketing Blog.

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