During Covid, pet adoptions jumped as much as 40% and as a result, pet product, supplies, and supplements grew as well. Yvethe Tyszka, hired in July 2020 as the head of marketing for Zesty Paws, a pet supplement company founded in 2016 and recently sold to Hong Kong-based H&H Group International, used this as an […]

Collaboration has always been at the heart of making music. Thanks to a new generate of collaborative music apps, musicians can continue creating music together, even when a global pandemic has kept them apart. One example is Endlesss. Launched at the beginning of lockdown last year, the platform combines software recreations of drum machines, samplers, […]

Here are five things in technology that happened this past week and how they affect your business. Did you miss them? 1 —Twitter debuts new ad features and a revamped its algorithm ahead of an ecommerce push.      Twitter announced this past week that it has overhauled the algorithm that impacts the advertisements that people […]

I’ve been talking to Falmouth University Vice Chancellor, Professor Anne Carlisle for around half an hour when she casually mentions an objective that is genuinely startling. “The whole university will be an incubator by 2030,” she says.    Now, there’s nothing unusual about United Kingdom universities playing host to incubators and accelerators but they tend to […]

How much of your life do you live online? What would you guess is your personal percentage of waking hours spent connected in one way or another to the internet? Think about it. You manage your finances online. You work online. You share your social life online. You communicate with family and friends online. Perhaps […]

A rose by any other name is still a rose, but when is a venture “startup” really a startup? Is a startup when a venture is just an idea and nothing else, or is it when an entrepreneur has developed a product, such as a cure for cancer, or is it a 6-year-old venture that […]

White House Weighs Wide-Ranging Push for Crypto Oversight The Biden administration is weighing an executive order on cryptocurrencies as part of an effort to set up a government-wide approach to the white-hot asset class, according to people familiar with the matter. The proposed directive would charge federal agencies to study and offer recommendations on relevant […]

Long-term brand recognition and customer loyalty are common goals of almost every business. To create this kind of longevity, business owners will need to create brands that people like, remember and trust. As successful business leaders themselves, the members of Young Entrepreneur Council understand what it takes to build a company that withstands the test […]

By Dana Herra People love a scary story. They get your heart pumping and your adrenaline flowing. They’re hard to put down and even harder to forget. Even if you do close the book or turn off the movie, you keep turning over the story in your mind. That’s the kind of content engagement marketers […]

A provision of the Build Back Better Act threatens to louse up a lot of life insurance plans. The problem is in the provision titled “Special Rule for For Grantor Trusts”. In many ways it is a sensible provision doing away with shenanigans that clever planners have concocted over many years largely to benefit the 1%, The rule […]

COO of Zonar, pioneering smart fleet management solutions in vocational, pupil, mass transit and commercial trucking industries. From the beginning, the story of motor vehicles has been one of innovation and evolution. If you were to plot a timeline of the industry, you could probably start in 1886 when Karl Benz (of Mercedes-Benz fame) patented the […]

Adam Co-founded UPshow, the consumer engagement platform that has been transforming in-venue engagement across the country. QR codes, once thought to be a relic of the past, are returning as a hot marketing trend. Thanks to improved smartphone technology and a consumer base seeking more and more digital interactivity in their daily lives, QR codes are […]

Ajith Sankaran, Senior Vice President, Course5 Intelligence. The pace of digital transformation has accelerated, and there is no longer any question as to the massive impact rapid digitization driven by AI and data analytics has had on our world. While many organizations are reaping the benefits of successful AI and analytics implementations, the reality is that […]

David Wagoner is the co-founder and CMO of P3 Media, a full-service digital-marketing and ecommerce agency based in NYC. Over the past year and a half, the business world has experienced a sea change. As companies continue to navigate pandemic-induced shifts in work culture, new digital advancements and evolving consumer behaviors, leaders must adopt flexible approaches […]

Founder & CEO of Creative Business Inc a financial advisory firm specializing in serving elite entrepreneurs across all creative industries. Half of small businesses say it’s getting harder to hire new employees and more than 30% have open roles they haven’t been able to fill for three months. So when small businesses finally land a great new […]

CEO of CUJO AI, the only AI cybersecurity solution currently deployed on 1B connected devices. Acclaimed by World Economic Forum, Gartner. The Internet of Things (IoT) has become ubiquitous, and the number of connected devices is expected to grow to 29.3 billion by 2023. Millions of new devices go online each year at the start of […]

By Heather Cherry—  Waiting for the next big break, event, or decision to be made can feel like an eternity, especially if you’re going through a period of transition. But the act of waiting may feel even more difficult partly because we live in a world with instant gratification and access to nearly everything with […]

Vladimir Lugovsky is the Co-Founder and CEO of digital product development agency Akveo and low-code SaaS startup UI Bakery. Advancements in artificial intelligence, sensor technology, 3D printing and many other areas have reinvented the manufacturing domain and enabled the transition to Industry 4.0. Many of these technologies go hand-in-hand with the cloud. In this regard, cloud adoption […]

Anthony Grosso is Co-Founder, Co-Chairman, and Managing Principal of First National Realty Partners. In early 2021, the business news was full of inflation-related headlines. Lumber prices were soaring, adding up to $36,000 to the cost of a new home. Used car prices were touching record highs, gasoline prices were on the move, and food prices were […]

Joe Oprosko is President and CEO of Veridocs, which offers ID authentication, facial matching and watch list management technologies. The headlines seem to be appearing daily — a labor shortage is hamstringing recovery for businesses. Organizations are struggling to find and train workers, often for the types of transactional, face-to-face work that so many of us […]

Joanna Swash Group CEO of Moneypenny. Moneypenny handles outsourced phone calls, live chat and digital comms. The disruptor: Hero or villain? Often a term used to describe the naughty students who sit at the back of a classroom, “disruptor” is now also a term widely used in today’s rapidly changing business environment that’s considered the key […]

QR codes have several benefits to offer businesses in just about any industry. Whether you’re a restaurant using them for menus, a retail store using them for promotional purposes or a media company using them to direct consumers to your website or app download, they can save you money on marketing materials and streamline communication.  […]

Managing Director at Narrative: The Business of Stories. I write about corporate storytelling. Data came with a promise: “Download me, analyze me and then confidently claim to understand the people whose information I bring to you at scale. And the best part is, you can do all of this on your devices from your office or […]

Joe Mozden, Jr. is CEO of Sonic Foundry, the trusted leader for video creation, management solutions as well as virtual and hybrid events. We’ve experienced a lot of changes over the past two years. Who would have thought we’d be looking for facemasks that match our personalities, or that we’d look forward to virtual happy hours […]

CEO at Business Success Factors, advising companies in boosting their sales revenue and having top-performing sales teams. There are many articles on the internet about how to deal with sales objections, but is the information they are conveying right for you and your potential buyer? In many cases, I would say no, and doing the wrong […]

Founder at SoulScale and Part-Time Million Dollar Business Some have said that adults make 35,000 decisions a day. That’s 35,000 different ways you could potentially alter the course of your life with just a quick “yes” or “no” or a simple “this” or “that.” When you’re an entrepreneur and running your own business, you might feel as […]

By Kailynn Bowling, co-founder of ChicExecs PR & Retail Strategy Firm. Every business wants loyal customers, but loyalty is pretty tough to come by these days. According to one analysis, 77% of brands could disappear and nobody would care. That’s a tough pill to swallow. If you want customers to remember your business, you need to build […]

By Maria Thimothy, senior consultant at OneIMS who helps businesses grow by creating and capturing demand and managing and nurturing relationships. How many times have we heard a manager say, “Don’t bring me problems, bring me solutions”? Some believe that it is an excuse for managers to discourage a culture of complaining or avoid dealing […]

Organizations are inevitably shaped by the values of the people that manage and operate them. However, it helps a great deal if the corporate structure you chose for a company makes expressing these values easier. One of the best trends in the second half of the 20th century is the gradual realization that we as […]

Today’s consumers are more skeptical than ever. They crave authenticity and often demand it from the companies they buy from. Today’s most successful B2B and B2C organizations across many industries have learned to meet this expectation head-on. When your company comes across as authentic and trustworthy, it helps you build strong, lasting relationships with customers […]

Within the retail industry, the change that has taken place over the last eighteen months has been unprecedented – particularly the speed of that change.  Not least in the area of technology and software. Many ideas and technologies that seemed futuristic suddenly launched, causing retailers to switch from wondering whether or not they should adopt […]

President & Global Head, Applications & Data business, Wipro.  Companies have realized that moving to the cloud is no longer an option but the next logical step. The pandemic exposed businesses that were still reliant on legacy systems and on-premises digital infrastructures; while others that had already moved their data to the cloud adapted with relative ease. […]

Dr. Alexander Frech is CEO of the Amiblu Group, the leading GRP pipe producers, focusing on water-management solutions worldwide. The ancient Greek philosopher Heraclitus is behind the saying, “The only constant in life is change.” After a tumultuous year, this has never felt more true. As CEO of a global company that creates sustainable piping systems, […]

U.S. Chief Operation Officer at Esker, Steve Smith is responsible for all operations in North, South and Latin America. “You have to be willing to step on people if you want to get to the top.” Certainly, at some point in your career, you’ve heard some variation on the above idiom. Even if you haven’t, there’ve […]

Tony Farrell is CEO of PTS Financial Services. Visit his LinkedIn here. I had a good friend who worked with me for 15 years before he passed away from cancer. He was a wise man, known for sharing his nuggets of wisdom. He once asked me, “Do you want STP or LTJ?” Confused, I asked him […]

Erin Weaver heads Pennington Gray, a private advisory firm that grows subscription and membership programs for large organizations. A key lesson for many businesses during the pandemic is that recurring revenue can create a foundation of stable financial support through the natural ups and downs of our times. Deloitte reported that subscription-based businesses, in particular, are proving to […]

Depending upon where we live, we may take for granted the relatively easy access to the resources and facilities that we need for the medical treatment we require. Not everyone is so lucky, however, nor is every town equipped for medical or dental procedures beyond the routine.    Saket Agrawal, the CEO of OFFOR Health, is […]

CEO and Co-Founder of Bitmovin, a company providing cloud-based OTT video software solutions for leading media companies worldwide. Online streaming has had quite an interesting trajectory. What started out as pure entertainment has evolved into the backbone of several major industries. How did we go from videos of kittens to businesses, governments, schools and religious institutions […]

In today’s marketplace, customers have a nearly limitless array of services and products to choose from. With this abundance of choice, consumers now expect companies to consistently deliver a high level of service—and if they don’t, the customer can always find another provider. Companies must therefore be proactive about ensuring their customers are continuously satisfied. […]

Scott Snider is the President of Exit Planning Institute, the authority on Exit Planning education. For a business owner, a notable difference exists between generating a successful net profit or annual income and building significant value. A seemingly nice balance sheet and annual profit and loss statement does not imply a company is valuable. As the […]